Trust
Trust
A powerful word.
But what does it mean? Perhaps I know that you are acting in my best interest? Or maybe you are working in the best interest of mankind? It might be that I know you are telling me the truth. And maybe it means that you are not going to do anything that will hurt me.
What does it mean to you? What meaning does "trust" have for you? Is it the same as I think? Or is it different?
What about your audience? Your clients? Your customers? What does trust mean to them? Are you delivering "trust" to them in the way that they believe?
Agreed Upon Definitions Of Words
Words can be interpreted differently by different people.
Consider that when you use powerful words like "Trust".
Perhaps it's worth telling your audience, clients and customers what words like "Trust" mean to you before you use them.
Then there is less chance for confusion.
You can trust me on that.
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